Transforming Circular Economy into our everyday reality

Tondo is a non-profit organisation focusing on Circular Economy that is creating a bridge between Universities, Startups, Corporates, Institutions and People, with the following purposes:


Favouring the development of innovation with studies related to the Circular Economy


Creating a wide and heterogeneous network that can support new entrepreneurial activities


Supporting established companies in switching to more circular approaches and business models


We think that innovation and creativity are the drivers of human evolution

We cope with complex situations by leveraging collaboration with multiple actors

We embrace failure: only by failing it is possible to learn and growth

We are driven by a “can-do” attitude as we firmly believe in our mission

We sustain continuous change, learning, and curiosity

We believe that diversity is the fundamental asset of our team


Founding President

Francesco Castellano

Francesco holds a Master degree in Business Administration. He started his career at General Electric, and thereafter, he worked at Bain & Company. Then, he launched Uber Operations in Turin, and after he managed BD activities for a robotics start-up and an R&D lab. Lately, he has founded Tondo and Novu, a company scaling up innovation.

Head of research

Alberto Monti

Alberto holds a PhD in Business Administration and works as Adjunct Professor in different Institutions such as Bocconi University, IESEG, and Cattolica University. Before joining academia, Alberto co-managed his family’s business, planning and implementing a generational change after a discontinuity crisis.

Venture Capital & Start-up Expert

Stefano Peroncini

Stefano is a company builder with extensive experience in venture capital, funds management and startup creation. He promoted and managed venture capital funds up to 100Ml€ in Italy and abroad, established companies and created successful businesses from scratch up to scaleup with huge exits.

Head of partnerships

Francesco Fumarola

Francesco is a Sales Director in digital communication, adv and content industry. The goal is creating the most powerful connections to reach resources in terms of founds, industrial and intellectual properties partners, marketing and communication tools in order to drive the right and necessary evolution.

Circular Innovation Expert

Shyaam Ramkumar

Shyaam Ramkumar is a PhD Candidate in Economic Sociology at the University of Milan researching the development of circular innovation from a sociological perspective. Shyaam has previously worked as the Knowledge and Innovation Manager at Circle Economy in Amsterdam, has interned with the Ellen MacArthur Foundation, and was a sustainability consultant with Accenture's Chicago office. He has a Bachelor’s degree in Economics and a Masters’s degree in Industrial Ecology from the Norwegian University.

Advisor, Finance Expert

Toby Clarence-Smith

Toby started his career in finance, first in the investment banking division at Barclays in London, then briefly at a growth equity fund. After completing his MBA from the Wharton Business School, he launched an e-commerce startup in Mexico with a classmate, eventually selling it to their largest competitor. He now is the founder and Managing Partner of CS Investimenti, a search fund looking to acquire and manage a SME enterprise in Italy. He has an undergrad degree in Economic History from the LSE.

Event Master

Luca Monti

Luca is a Programm Manager of the Master in conception and planning of cultural events at the Catholic University, where he teaches team building.

Project manager

Sabrina Scalera

Sabrina is an Art Director in communication and advertising agencies, specialized in strategy, creative development and production on impact brands.

Head of Relational Institutions

Antonella La Carpia

Antonella is a marketing and communication strategist with a huge passion for digital innovation. She has been one of the founders of Ebuzzing Group and Teads driving theirs communication and marketing strategy. She has been also a lecturer and a speaker in some of the most prestigious business and communication academies.

Sustainable Development Associate

Ricieri Vidal Marchi

Ricieri is a Brazilian-Italian lawyer, passionate about Social Entrepreneurship and Sustainable Business. He holds a Master degree on Law and Sustainable Development and has worked in a leading global law firm and green start-ups in Europe and Latin America.

Communication expert

Francesca Sassoli

Francesca has twenty years of experience as professional broadcaster on Radio and TV, she has reported and commented about different subjects such as environment, visual arts and cinema. She produced and edited "Green Time", a radio program on environmental sustainability. She co-founded “Ortinconca”, a no profit organisation for the metropolitan and countryside safeguard of rare seeds.

Advisor, Organisation and Leadership Expert

Gianfranco Goeta

Gianfranco started his career in the HR department of Olivetti, followed by an entrepreneurial engagement as founding partner of three management consulting firms and at the same time having a teaching assignment of Organisational Behaviour at the Bocconi University and at SDA. As an Executive couch he enhanced the behavioural effectiveness of more than 400 executives, entrepreneurs and managers.

Mobility expert

Monica Castellano

Monica is an engineer with experience in supply chain management, IT, consulting and project management. She has start her career at IBM, she moved then in Germany to Nestle Center Europe and lately in the supply chain organisation of Continental Automotive working on Industry 4.0 topics. Monica is passionate about innovation, new technologies and sustainability.

Circular Strategy Expert

Nicolò Cristoni

Nicolò is a Corporate Sustainability and Circular Economy professional. He holds a master degree in Green Management, Energy and Corporate Social Responsibility at Bocconi University. He is the co-founder of Sustainability Network Initiatives, a platform for sustainability practitioners to grow professionally and share solutions that foster sustainable development. He also has many different international work experiences in Oceania for WorldDynamics, in Asia for Innovaid Advisory Services and in Europe for SGS, Amnesty International and DNV GL.

Content creation & stories

Lienke Jacobi

Lienke is a Dutch nutritionist who moved 3 years ago to Italy. Working on food-related topics made her interested in the way food is produced and in the origin of products. She believes that awareness of climate change and specific actions done by people can have a huge impact.

Visual Artist

Gabriele Marchiani

Gabriele is a technologist of audiovisual communication, graduated in education science. He has always worked in education and awareness raising, dividing his activities between teaching and documentarian. He participated in international missions in Bosnia, Romania and Cambodia.

If you want to become a member of the association or support the association activities, please write to info@tondo.tech